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If youve struggled with weight loss or blood glucose control, youve likely heard about GLP-1 medicationsa breakthrough in both diabetes management and weight loss

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Are you feeling sluggish, dull, or weighed down by stress, toxins, or environmental exposure

Key findings from the Circana report include: GLP-1 users have decreased their spending on traditional retail food and beverages, while increasing their spending at restaurants They actively seek products higher in protein, fiber and healthy fats, while purchases of items high in carbohydrates and sugar continue to decline Even though they have reduced their overall retail food and beverage purchases, GLP-1 users still outspend non-users.After discontinuing medication, consumers maintain some purchasing behaviors, including continued growth in produce, personal care, and household plastics and storage Other behaviors reverse after discontinuation, with purchases rebounding in beverages and items from the refrigerated and frozen food departments The rise of GLP-1 medications is a significant moment for the CPG industry, said Sally Lyons Wyatt, global executive vice president and chief advisor for Circana